Google Ads that track enquiries, not just clicks
We set up search campaigns so your ad appears to people looking for exactly what you offer. Every enquiry and order from an ad is tracked, so you can see what your money brought in. The account and the budget stay yours.
From ad to enquiry
- Ad
It appears when someone searches for exactly what you offer.
- Click
The person lands on a page that answers their question.
- Enquiry
They send a form or place an order. This is what we track as a conversion.
An illustration, not a client’s result. We do not guarantee results.
What you get
- Search campaignsKeywords based on what people actually search for, negative keywords so you don’t pay for useless clicks, ad copy and assets (sitelinks, phone number, callouts).
- Seasonal campaignsSummer, Christmas or company events, for example. We switch them on in time and off after the season, so they don’t run for nothing.
- Enquiries and orders trackedA sent form, an order or a booking counts as a conversion in Google Ads (Google tag or GA4). You see how many enquiries came from ads and at what cost.
- Ongoing managementEvery week we check search terms, cost per click and the budget, and adjust what isn’t working.
- A monthly report in plain languageWhat you spent, how many enquiries or orders came in and what we suggest for next month. No jargon and no charts that need decoding.
- Campaigns in several languagesCzech, Slovak, English, German and Polish: separate campaigns for each language and country.
Optional
- Changes to the page the ad leads toWhen ads bring people but no enquiries, a clearer page with a form often helps. We can change it or build it.
Not included
- The ad budget (you pay Google directly with your own card)
- A guaranteed number of enquiries or orders
- Social media campaigns (Facebook, Instagram, TikTok)
- Video and graphics for ads
How it goes
- You write to usWhat you sell, where you operate, what website you have and roughly how much you want to spend on ads each month.
- We send a plan and a priceIn writing: which campaigns, in which languages, what we will track and the price of our work. No paid initial analysis.
- We set it up in your accountThe Google Ads account and the payment card are in your name; you give us access. We connect tracking first, then start the campaigns.
- We check and reportA weekly check and adjustments, and once a month a report in plain language. The budget changes only with your approval.
Price and terms
We send the price of our work in writing, based on the scope, before any work starts. The ad budget is separate: you pay it to Google directly with your own card, and it changes only with your approval.
Management is monthly, with no lock-in and one month’s notice at any time.
Frequently asked questions
How much does it cost?
We send the price of our work in writing, based on the scope: how many campaigns and languages, what tracking and how often the campaigns need attention. The ad budget itself is separate and you pay it to Google directly.
Who pays for the ads and who owns the account?
The Google Ads account and the payment card are in your name and you pay the budget to Google directly. We never hold or pass on your money. If you end the cooperation, the account and its campaign history stay with you.
Can you change the budget without asking?
No. The budget changes only with your approval. When we see that adding or cutting would pay off, we send you a proposal and wait for your answer.
Do you guarantee a number of orders?
No. The result also depends on your offer, prices, season and competition. What we do guarantee: the campaigns are set up honestly and checked regularly, and you see exactly how many enquiries came from ads.
How long is the commitment?
Management is monthly with no lock-in. You can cancel at any time with one month’s notice.
Are you a certified Google Partner?
No, we do not hold Google Partner status. We work in your own account, so you see everything we set up and what it costs.
Tell us what you need
A few sentences are enough. No compulsory meetings and no paid initial analysis: we reply with a scope and a fixed price before we start.